You don’t need a huge team.
You need the right guide.
Hey, I’m Nikki — strategist, designer, content nerd, and the human behind Wayfinder Digital.
I started this studio for people like you: thoughtful creators, ambitious entrepreneurs, authors with a message, small businesses with a mission.
You're doing meaningful work. I'm here to make sure it shines online — with design that feels aligned and marketing that feels doable.
My Approach
Rooted in purpose. Designed with clarity. Built for connection.
I don’t believe in templates with no soul. I believe in custom strategies, collaborative vibes, and the kind of digital presence that makes people say “this is so you.”
A few things I bring to the table:
Squarespace wizardry
Content that doesn’t sound like a robot wrote it
Canva visuals that look expensive but aren’t stressful
Instagram, Facebook, and email marketing that’s actually sustainable
Press and promo that feels authentic — not spammy.
Why work with Nikki?
Because I believe your message matters — and you don’t have to wander through digital overwhelm alone. This studio exists to help you find your voice, your look, your rhythm… and your way.
This isn’t one-size-fits-all. I don’t do generic templates or marketing fluff. I listen to your story, dig into your goals, and create digital magic that feels as intentional as your mission.
You get:
✔️ Clean, elevated design
✔️ Strategy with a soul
✔️ Peace of mind (finally)